Blogging from Gay St. where I just attended the press conference announcing the S&W Grand Cafe, which will be operated by Stephanie Balest, Brian Balest, and Chef Shane Robertson of the Northshore Brasserie. The restaurant is expected to open in September.
Developer John Craig announced other tenants, including Coolato Gelato on the ground floor of the WROL building. Coolato Gelato will be operated by Cherryl and Allen Meuret, who came out of retirement and trained under Italian gelato experts.
No tenants for the Athletic House building have been announced, but Craig said the three properties are now 60% leased.
The project cost, including rehab of the S&W back to it's original 1930s interior, is estimated at approx. $4 million. Funding is a complicated mix of private investment, historical and other tax credits (approx. 20%), TIFs (approx. $800K), CBID grants, and construction loans.
More including photos and video highlights after the jump...
Other tenants for the WROL building include Elizabeth Eason Architecture and Carol R. Johnson Associates, Inc., a landscape architectural and environmental planning company.
John Craig said that they have secured the original architect's plans for the S&W and are attempting a faithful reproduction using similar materials that they are trying to match to materials salvaged from the structure. He said that when the project was announced, many locals came forward with artifacts from the old S&W, including a 90 year old man who had some of the original molding which he installed in the 1930s as a carpenter.
S&W Grand Cafe owner Stephanie Balest said that since coming to Knoxville it has always been their dream to open a restaurant in the S&W and they have waited a long time for it to become reality. She said the restaurant will bring classic food back to the S&W.
Some photos:

Mayor Bill Haslam making introductions

S&W Grand Cafe operators (right to left) Brian Balest, Chef Shane Robertson, and Stephanie Balest of the popular Northshore Brasserie, with County Commissioner Tony Norman and City Council member Rob Frost

Developer John Craig announces tenants

Work is underway to restore the S&W interior to its 1930s appearance

Photo of the original S&W interior
Video highlights:
|
Topics:
|
|
Discussing:
- Alcoa Hwy construction to extend to 2030 (2 replies)
- Smith & Wesson noise problem (3 replies)
- Are Chat bots a waste of time? (1 reply)
- Musicians dropping out of President's Freedom Concert Series (1 reply)
- It's time for new blood in Congress, Barnett in - Burchett out (1 reply)
- Burning Down The House... (2 replies)
- Behind Lege Lies (1 reply)
- Peace (1 reply)
- Speak your truth, fight and believe. (1 reply)
- Large banks have too much AI data center debt? (1 reply)
- GOP misleading on federal health care funding (1 reply)
- Feds indict civil rights group (3 replies)
TN Progressive
- Alcoa property taxes will probably not go up (BlountViews)
- Smith & Wesson not a good fit for Blount County (BlountViews)
- Pellissippi Parkway extension delayed again (BlountViews)
- Blount County early voting record turnout (BlountViews)
- WATCH THIS SPACE. (Left Wing Cracker)
- America As It Is Right Now (RoaneViews)
- A friend sent this: From Captain McElwee's Tall Tales of Roane County (RoaneViews)
- The Meidas Touch (RoaneViews)
- Massive Security Breach Analysis (RoaneViews)
- (Whitescreek Journal)
- My choices in the August election (Left Wing Cracker)
- July 4, 2024 - aka The Twilight Zone (Joe Powell)
TN Politics
- Stockard on the Stump: Don’t bet your life savings on a gubernatorial debate (TN Lookout)
- Trump couldn’t send troops to the polls without approval of Congress under Dem bill (TN Lookout)
- More Americans are hungry in the face of federal cuts, rising grocery prices (TN Lookout)
- 60-day clock starts for negotiations with Iran over strait, nuclear future (TN Lookout)
- Feds seek dismissal of xAI lawsuit in Memphis and Mississippi (TN Lookout)
- FEMA nominee pressed on whether Trump favors disaster funding requests from GOP states (TN Lookout)
Knox TN Today
- Play catch with Lady Vols softball players (Knox TN Today)
- Norris Lake at Oak Grove + Beaver Creek + West Hills picnic (Knox TN Today)
- Dishing It Out: Million Dollar Spaghetti (Knox TN Today)
- Close to Home, Far from Ordinary: East Tennessee ghost stories and local legends (Knox TN Today)
- William Carder, Powell, crowned Tennessee’s Best Bagger (Knox TN Today)
- Bisky is a special resident at Zoo Knoxville (Knox TN Today)
- Dining Duo gives statistics plus two favorite pizza eats (Knox TN Today)
- Hiking with Harrington: Rich Mt. Road (Knox TN Today)
- Plant flowers like wildlife depends on it. They do! (Knox TN Today)
- 6/19 HEADLINES: News and events from Knox, World, USA, Tennessee & Historic Notes (Knox TN Today)
- Unmasking bright futures for pets at Mask-Fur-Ade 2026 (Knox TN Today)
- Belmont Blooms (Knox TN Today)
Local TV News
- District attorney to seek life without parole for man accused of killing three in Blount County house fire (WATE)
- Knox County juvenile center employee sues, claiming age discrimination (WATE)
- Former ORNL employee pleads guilty to acting as a foreign agent (WATE)
- Jellico board votes down Bitcoin mine zoning ordinance despite resident frustration (WATE)
- Man pleads guilty after 2023 overdose death in Monroe County (WATE)
- Man dead after truck drives into Tennessee River in Downtown Knoxville (WATE)
News Sentinel
State News
- Memorandum of Understanding - Chattanooga Times Free Press (Times Free Press)
- Isaiah Rashad’s ‘awful’ press tour to make a stop in his hometown of Chattanooga - Chattanooga Times Free Press (Times Free Press)
- What’s going there? Developer still deciding what to place at old church site - Chattanooga Times Free Press (Times Free Press)
- Pilgrim’s to close part of Chattanooga poultry operations amid shift to Georgia - Chattanooga Times Free Press (Times Free Press)
Wire Reports
- Maine’s ranked-choice primaries propel second-place Democrats to wins - The Washington Post (US News)
- US push to get Iran talks started hits an early bump due to intense fighting in Lebanon - AP News (US News)
- The Costs of the Iran War: Thousands of Lives and Billions of Dollars - The New York Times (US News)
- Italy's Meloni says Trump 'made up' story that she 'begged' him for photo at G7 - BBC (US News)
- Income needed to afford a median-priced home has nearly doubled since 2020, report finds - Fox Business (Business)
- Micron Stock Faces Tough Earnings Test. What History Says Happens Next. - Barron's (Business)
- Global stock markets mixed as investors assess durability of U.S.-Iran peace deal - CNBC (Business)
- Kohen Wiley: Police shooting of a 1-year-old Mississippi boy ignites tension between police and Black residents - CNN (US News)
- My Biggest Bet: I'm Going All-In On Energy Infrastructure - Seeking Alpha (Business)
- Paint Peels Off Lincoln Memorial Reflecting Pool Just Days After Trump’s $14.2 Million Renovations - Forbes (US News)
- Obama Presidential Center Opening: See the Celebs Who Attended - Business Insider (US News)
- The Trump administration says it’s cutting student loan interest: What that means - nxsmediawire.com (Business)
- What's open and closed on Juneteenth 2026? Find out if banks, USPS and stores are operating. - CBS News (Business)
- US export ban on Anthropic’s AI models further strains alliances - Al Jazeera (Business)
- Warsh wants markets to guide the Fed, not the other way around - Yahoo Finance (Business)
Local Media
Lost Medicaid Funding
Search and Archives
TN Progressive
Nearby:
- Blount Dems
- Herston TN Family Law
- Inside of Knoxville
- Instapundit
- Jack Lail
- Jim Stovall
- Knox Dems
- MoxCarm Blue Streak
- Outdoor Knoxville
- Pittman Properties
- Reality Me
- Stop Alcoa Parkway
Beyond:
- Nashville Scene
- Nashville Post
- Smart City Memphis
- TN Dems
- TN Journal
- TN Lookout
- Bob Stepno
- Facing South


Newest downtown businesses
This is great news!
I'm a huge fan of the
I'm a huge fan of the Brasserie. Those folks know how to build a successful restaurant, and they know quality. I'm really looking forward to this.
~Russ
...Balest said that since
...Balest said that since coming to Knoxville it has always been their dream to open a restaurant in the S&W...
That figures. They did a great job making the inside of a strip mall, where the Brasserie is located, look like a grand old place very much in the tradition of the S&W. Great decor, materials, etc. Seems like the ideal team to run the new S&W Grand.
News of the gelato place is very "cool" too (heh). Ever since we visited Savannah a few years ago, where we discovered fine gelato, my short list of places needed downtown has included a good gelato joint.
Congrats and best of luck to all in the venture.
I like this a lot. I
I like this a lot. I especially like that you have John Craig and Kim Trent and Beth Eason and the other new tenants. You won't find a good old boy Republican in this list. It does not have to be the usual suspects. Elizabeth is big in sustainable development and was Madeline Rogero's campaign manager. It is so very important that we got to this outcome instead of leveling the buildings in the first go around. We can't thank everyone who stepped up and took a big risk to put a stop to the first plan. Special thanks to Kim Trent and Faris Eid and Bill Lyons for being the real leaders in taking so many hours in taking the heat and pushing this and pushing Regal when it seemed like a real longshot. Thanks to the admittedly Republican mayor, but pretty good for one of those, for being flexible and open to it and making it happen. Great coverage on Knoxviews, our very own progressive news source. This is really progressive news for Knoxville.
couldn't agree more...
This is indeed great news...and Liberal Fred is right on the money with his praise for this group. I like the Brasserie but that trek west is a little much for trolley-burb guy like me.
Liberal Fred
Dude...you might consider being a little less partisan in this stuff. You only limit yourself and our possibilities as a community. Redoing a building and opening a quality restaurant are not terribly D/R activities.
And, for the record, the Mayor runs and is elected on a non-partisan basis.
yep...
Mike is right on the money as well...Mayor Haslam has lived up to his promises and is a refreshing change for Knoxville. I may not agree with him 100% of the time, but I'm proud to have him as Mayor. If he had preceded his predecessor, we probably wouldn't have a term-limited Mayor.
Bump and update
Bump and update: Video highlights of remarks added at the end of the post.
This is a most excellent outcome
Thanks for the great coverage, even a video! It is still hard to believe that this is happening. I remember the building when it was just about to be written off. To have this investment in all three historic structures, with such tenants is more than most of us ever thought could happen. The retail on ground floor, office above, and possibly residential as well is the ideal model.. as with Mast General.
I won't go into the litany of folks to be thanked, even though it seems obligatory) for it is a very long list. But it would be wrong not to mention the governmental bodies, both City Council and County Commission for their support of everything from the property transfers between city and county on the old NS site and the 500 block, support of the TIF funding (a textbook case for its use), and just recognizing the good investment that downtown is, not only monetarily, but as the centerpiece of community (writ large) in the city, county, and region. That was so obvious on Friday night at the parade. Folks from all over coming and enjoying being with others.
This restoration is being done with incredible care and attention to detail. The result will be breathtaking.
Thanks.
And Mr. Lyons...thank you for your leadership on this issue!
Thanks for the kind words and support!
I am Shane's wife and I just want to thank everyone for their kind words and support of this new and exciting adventure for us! We are all so excited about this opportunity and can't wait until September!
I AM SO EXCITED ABOUT THE
I AM SO EXCITED ABOUT THE S&W I USE TO EAT THERE WITH MY GRANDMOTHER. WHERE WOULD I GO TO APPLY FOR A JOB THIS WOULD BE A DREAM FOR ME THANK YOU
Great News and Great Memories
I used to eat at the S&W almost every Saturday afternoon when I was a child. My mother would take my two sisters and me "uptown" most Saturday afternoon to go "window shopping" on our walk down Gay Street. In those days Central Avenue and Jackson Avenue were known as "downtown" and Gay Street was known as "uptown" by most residents.
We would ride the bus to Gay Street and head for the S&W for lunch. It was a beautiful place and the food would melt in your mouth. The corn sticks and the macaroni and cheese were to die for!! There was a lady who had a piano/organ placed in the front window and she would play requested songs while the customers ate their meals. It was so nice to be entertained during lunch. A tall, slender African American gentlemen would always be waiting at the cash register to help children carry their trays to the table. He made us feel so important and Mother always gave each of us 25 cents to offer as a tip for his trouble. Believe it or not that was considered to be a good tip in those days!
Can't wait until this new version of the S&W opens....I'll try to be the first one in the door! Thanks to all concerned for saving this wonderful restaurant. I'm very pleased with the progress we have made in the uptown/downtown area of our city. Keep up the good work Mayor Haslam...it is greatly appreciated.