Beginning in August, the retailer is converting 160 of its US store parking lots into drive-in movie theaters.

The event will run through October and encompass more than 300 showings.

Walmart is transforming 160 of its parking lots into drive-in theaters

bizgrrl's picture

Seems like a good idea. Hope

Seems like a good idea. Hope it works out to be a good idea.

Sandra Clark's picture

Irony

Wow. When Walmart went on a quest for land near urban areas to build new stores, one target was drive-in theaters. On Clinton Highway, for instance, the land where the Walmart center is now located used to be a wonderful, double-screen drive-in. This center has built out by installing small businesses in the parking lot. Probably better land use than a drive-in.

Joe328's picture

Smart Land Use

No doubt this will be a winner that will catch on for other developers. Having shopping during the day and a theater at night is better land use.

jmcnair's picture

Let's all go to the lobby.

I hear they have a heck of a snack bar! And grab another box of PIC, the skeeters are bad tonight.

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