This article has it all [1]. It's about the Townsend tubing controversy.

Here's the ethics lesson:

At the same meeting, Townsend Mayor Shannon Skidmore, who owns and operates River Rat Tubing and Kayak, held up his arms and said he can't be involved in anything involving tubing.

Note to Scooby and Lumpy: it's not all that complicated. It's just that simple.